McCann's Newly Promoted North American President Is Getting Expanded Duties
Chris Macdonald has been promoted to president of McCann North America, reflecting his role in the agency's recent wave of new business wins since the Brit moved to the U.S. as president of its...
View ArticleMcCann Creative Shop in San Francisco Names Its First President
Kelly Johnson has been promoted to president at twofifteenmccann, San Francisco, a new role at the McCann Worldgroup agency following a recent surge in new business. Johnson has been managing director...
View ArticleThis Snack Company's Ads Suggest Several Evil Ways Not to Share With Co-Workers
When it comes to snacking, let's be honest. No one really wants to share. If you quibble with that, you're either lying or you're nicer than most people. But sometimes you're stuck in the awkward...
View ArticleLeader of McCann's General Motors Account Will Take on Even Bigger Role
Bill Kolb, the McCann Worldgroup rising star who has been overseeing all of the company's General Motors' business, has been promoted to president, diversified agencies, a new role where he'll take...
View ArticleU.S. Army Extends McCann Worldgroup Relationship Through Summer 2017
The U.S. Army has extended McCann Worldgroup's contract for recruitment advertising services through September 2017, nearly a year and a half past its original expiration date. This development does...
View ArticleIPG Creates a Bespoke Ad Agency Team to Help Launch LATAM Airlines
Interpublic is creating a new agency group led by McCann Worldgroup and IPG Mediabrands to work for LATAM Airlines, which is now the largest airline group in Latin America after the consolidation of...
View ArticleMcCann Worldgroup Has a New Chief Client Officer
McCann Worldgroup is promoting Nannette LaFond-Dufour, the lead on the company's L'Oreal business, to chief client officer. The Paris-based president of the McCann Beauty Team, who is relocating to...
View ArticleGustavo Martinez Expands His Global Leadership Team at JWT
JWT CEO Gustavo Martinez continues to build his senior management team, adding Lyle Tick as global chief growth officer, a new position at the WPP Group agency. Tick most recently was vp, category...
View ArticleQ&A: Why McCann's Rob Reilly Still Gets Excited for Super Bowl Ads
SpecsWho: Rob ReillyNew gig: Global creative chairman, McCann WorldgroupOld gig: Worldwide chief creative officer, Crispin Porter + BoguskyAge: 45Why did you create this year's first "Super Clio,"...
View ArticleU.S. Army Is Reaching Out to Agencies Again for $500 Million Account
The U.S. Army's account is up for grabs again, a few years after McCann Worldgroup retained the business in April 2011 in a hard-fought battle. The Army is about to issue an RFP for its global...
View ArticleOppenheimerFunds' Search for an Agency Takes an Unusual Turn
A funny thing happened on the way to final presentations in OppenheimerFunds' creative review: the pitches were called off, according to sources. Why? Because three weeks ago Oppenheimer executives...
View ArticleWWII Video Game Will Pause for 1 Minute Today to Remember the Warsaw Uprising
A video game set amid the resistance to Adolf Hitler's war machine and played globally 24/7 will pause for 60 seconds today to commemorate the 70th anniversary of World War II's Warsaw Uprising. Enemy...
View ArticleWhich Connected Device Is the Next Big Thing in Mobile?
Despite all of the hype around connected homes, cars, TVs and smartwatches, a series of discussions today at the Mobile Media Summit in London underscores the challenges that brands will have in...
View ArticleColleagues Recall Marcio Moreira's Joy of Life
Former colleagues of longtime McCann Erickson leader Marcio Moreira remembered him today as a loyal and sensitive creative force who brought an international joie de vivre to the U.S.-based global...
View ArticleThe New Head of McCann Erickson N.Y. Misses the Rain and Camaraderie of London
SpecsWho Chris MacdonaldNew gig president, McCann Erickson New YorkOld gig CEO, McCann Erickson London; chairman, McCann WorldgroupAge 47You grew up in Oxford. Did you ever think you would work in the...
View ArticleMRM's Mclaren Promoted to CEO
Michael Mclaren has proven he can handle MRM//McCann’s top job: A year after he was named president of the global digital marketing and relationship management agency, he’s been promoted to chief...
View ArticleChevy and AT&T Need Help Understanding All Their Data
Among marketing chiefs, it's a familiar refrain: We're awash in data about consumers and our products, but what does it all mean? So, it was not surprising that in their appearances today at the 4A's...
View ArticleAlex Lubar Is the New Global CMO at McCann Worldgroup
When Alex Lubar was recruited to join McCann Erickson as North American CMO in June 2012, observers wondered what he was taking on. Lubar had been part of the winning new business team at Grey, New...
View ArticleLindner Named McCann Worldgroup President
Luca Lindner has been promoted to president of McCann Worldgroup, a new role at the Interpublic company. The 53-year-old has been president for the Americas, Middle East and Africa since late 2012....
View ArticleJWT’s Global CEO-in-Waiting Has a Big Task Ahead of Him
Gustavo Martinez will have nearly a year to establish himself at JWT as global president before he succeeds Bob Jeffrey as CEO in 2015. Given the scale of the top job—and the significant challenges...
View Article